The incessant technological evolution and format changes have been the constants in the last decade in the TV market.
In that context, the needs of investment were many and the struggle for the advertising market really extreme.
Counting with solutions aligned with the commercial strategy of the media that redound in increasing the final profitability are an unpostponable need.
MMASS TV is the solution that gathers the best practices in important media, as in smaller ones that not for it stop being who set the Latin American trends.
Based on the concept of an efficient administration of advertising management, linking Commercial, Traffic and Billing Departments, MMASS TV allows to improve the cost of the commercialized net second, and deletes operating errors facilitating a publicity transmission and then perfect billing.
If the process flow requires to, the linked Video Library system will allow the administration and efficient control of the broadcasting rights.
All the sales management can be monitored by the Commercial Manager from his tablet or cell phone (MMASS Mobile), using MMASS CRM.
MMASS Net will allow to interact with the sales force and agencies through the Electronic Advertising Orders portal.
Several automatic billing models will be able to be implement through connections foreseen in MMASS TV cwith different services providers like IBOPE or Monitor.